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Looking for a way to set yourself apart from your competition as a real estate agent? If so, it may be time to elevate your print marketing materials. In many ways, your print marketing communicates to prospective leads the type of quality they can expect when they work with you. Real Marketing offers two products (personal sphere brochures and referral brochures) that can help you elevate your marketing, stand out from your local competition, and demonstrate your commitment to quality. By having a better idea of what these print marketing materials are and how they can work to your advantage, you can make more confident decisions about your next print marketing campaign.
The personal sphere brochure offers a truly unique opportunity for real estate agents to establish and maintain personal connections with clients, family, and friends. These high-quality marketing brochures can include anything from your featured listings to relevant real estate articles and information on upcoming community events. Personal sphere brochures are an excellent way to:
• Showcase your commitment to your network
• Keep homeowners informed on current real estate trends
• Maintain communication and connection to your network
The graphic design and content team at REAL Marketing team will take care of everything from start to finish, so all you have to do is review and approve your personal sphere brochure — it’s that easy. The impact this direct mail marketing piece can have on your client base is significant.
In addition to personal sphere brochures, another fantastic product to have in your print marketing campaign are referral brochures. These professionally-designed, high-quality brochures are an excellent way to provide leads with an overview of your specific real estate services and highlight what differentiates you from other agents. Furthermore, these brochures will help build confidence in your services and credibility as the local neighborhood expert to potential clients.
Choose from two different brochure styles: an 11″ x 21″ trifold (six-sided) and a 9″ x 21″ trifold (six-sided). The specific content to highlight in your brochure depends on you, but here is some basic information to include:
• Your real estate niche services
• A brief “About Us” description
• Testimonials from previous clients or other agents
Top off your brochures with a professional headshot, and it’s ready to ship to potential clients.
Personal sphere and referral brochures can be excellent ways to stay in touch with your existing clients while potentially bringing in new referrals. We recommend utilizing both personal sphere and referral brochures to get the most out of your print marketing strategy.
When you work with our team at REAL Marketing, you can always rest assured that we’ll make the design and printing process as easy as possible so that you can focus on what you do best: representing your clients and making sales.
When you design a personal sphere brochure with us, you’ll choose between showcasing market statistics/trends from one of our selected cities/counties or building a custom personal sphere piece based on your specific service area. We’ll set up a one-on-one private consultation to help you get the most out of your personal sphere brochure before we get going with content creation, graphic design, photo editing, proofing, and finalizing.
Once we have your approval, we’ll take care of the printing, cutting, scoring, folding, and post office delivery of your personal sphere brochure so you can sit back, relax, and reap the benefits. Our personal sphere brochures are currently available in 11″ x 17″ and 11″ x 14″ sizes.
Our referral brochures are similarly easy to create. Start by choosing the size you prefer, then customize your order with our team. The design fee for these brochures is $79/hour, with most brochures taking between one to two hours to complete. Again, we’ll handle everything from design and proofing to printing, scoring, postage, and more.
Quality direct mail marketing pieces, such as personal sphere and referral brochures, can have a significant impact on your ability to expand your referral pipeline. Create the right impression with professional design and printing from REAL Marketing! With more than 25 years of experience, we know what it takes to help you set yourself apart from your competition. Get in touch with our team today to learn more about our print marketing services or schedule a free consultation.
This will be completely turnkey for you. This means you’ll only need to approve the initial design and first mailing! Each month after that these will be prepared with new data and sent for you at the same time every month.
BECOME THE DOMINANT FORCE in your community. By presenting homeowners with quality and relevant information, we position you as the hyper-local expert. The impact is immediate — your marketing and professionalism showcased.
Whether you are just starting out or have an established brand, the Personal Sphere is a great piece to maintain your personal connection to clients, friends, and family. Our Personal Spheres can be selected as a one-time mailing or be developed as a year-long marketing campaign.